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Our Story

It’s a long way from the rice fields that surround Niigata along the coast of northern Japan, where the art of handcrafting, aging, baking (on open grills) and perfecting rice crackers has long been passed down from generation to generation.

At Crunchmaster, we’re committed to fusing the tradition of the East with the tempting taste sensations of the West to give you authentic snacks that not only taste great, but are better for you.

Using our exclusive, proprietary rice baking techniques, we craft our baked rice crackers in the "Usuyaki" style (that’s Japanese for thin and flat) tradition, using wholesome ingredients. The result? Great tasting crackers with an incredible crunch!

Crunchmaster is brought to you by your friends at TH Foods, Inc. For more information on our company, visit

What's Inside Our Crackers?

It’s not so much what’s inside our crackers as what’s not inside. Blending simple ingredients like pure California rice, sesame, quinoa, amaranth and flax seeds, we don’t need to add any artificial flavor enhancers...

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Grown for You

All of our crackers are made in the USA at our state of the art baking facilities in Loves Park, IL and Henderson, NV using only the highest quality ingredients.

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